Two Presentations:

Janis Thiessen, Associate Professor of History and Associate Director of the Oral History Centre, University of Winnipeg

#Canada150 / #Colonialism150: An Advertising History.

The Truth and Reconciliation Commission of Canada’s Call to Action #92 asks that the corporate sector “adopt the United Nations Declaration on the Rights of Indigenous Peoples as a reconciliation framework” and “apply its principles and standards to corporate policy and core operational activities involving Indigenous peoples and their lands and resources.” My presentation will explore advertising and branding of #Canada150, the incorporation of Indigenous peoples in historic Canadian advertising, and the #Colonialism150 response to the Sesquicentennial.

Bruce Smardon, Associate Professor, Department of Politics, York University

Losing the International Race: 150 Years of Canadian Business R&D.

Despite significant levels of state support for R&D and innovation in Canada, Canadian business has moved from a position in the early 20th century when it was at the forefront of leading edge sectors in global production, to a position in the early 21st century where it is lagging behind.